About designmeister

Who’s designmeister? designmeister is Joanne Meister, owner and designer.

I’ve been a professional designer for 27+ years. In July 2000 it was time to open my own shop, designmeister. I take a hands-on approach to all projects that enter the designmeister studio, and each project big or small, gets a thorough analysis on how to best achieve your goals.

Design Background

My educational background is a formal design education with a bachelors degree from the School of Design at Arizona State University, a design program that was pioneered by Rob Roy Kelly, which I feel a great honor to have known and receive my design foundation from. Additional education from studies at the Rhode Island School of Design, and the on-the-job training that comes from working with design firms in Arizona, Northern California, and Oregon to give me my well-rounded and well-versed design capacity. Prior to opening designmeister I was Art Director for a dietary supplement manufacturer, taught design & pre-press application courses at community college, as well as a motivated designer with caliber design firms that nurtured my design talents.

The Studio

At designmeister most projects start and end with me, providing all aspects to fulfill a project. This offers the client clean oversight of a project from start to finish, eliminating additional costs added to a project that one could experience with a larger design firm. On those occasions when a projects requires a team to fulfill the complexity of a project, I coordinate and oversee all additional resources, providing a top-notch, seamless process.

fot-the-planetSustainability and the Environment

I have always been passionate about the environment and do my best to employ sustainable design options and business practices to foster a softer impact on the planet. In 2008 I went beyond internal practices and I became a member of 1% for the Planet, where designmeister contributes 1% Annual  Sales to vetted environmental causes. You can view the list of nonprofit companies that designmeister has supported since 2008.

Why Hire designmeister?

I am a thinker. When a project enters the studio I do not sit idly by and format a cookie-cutter solution. Your business is unique, the solution needs to be distinct to you and your audiance. My years of knowledge in the practical hands-on application of design implementation and the intense formal background & training in design, typography, letterforms, color theory, and visual communications — as well as a strategic and practical business eye — allows for a comprehensive integration of a form and function solution.

Blog & Publications

I have always been passionate to communicate ideas with my peers and to assist clients in understanding the design process a bit more. By taking the mystery out of the process we all benefit.  Visit the designmeister blog, DesignTalk, where I speak on design theory and the

Codex: The Journal of Typography

Codex: The Journal of Typography

practical applications of design. DesignTalk is geared to be a useful resource on the design process, as well as speak of  the benefits of investing in quality design and strategic planning to enhance the brand. In addition to DesignTalk I have also been a contributing author to John Boardley’s online blog, I Love Typography and the printed magazine Codex: The Journal of Typography.

DesignTalk articles are published approximately two to four times per year.


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Why Design?

Graphic design is all about problem solving, and it is that endless intrigue that comes with problem solving that has driven me. Above all, I always try to remember that good design must honor the human element in the solution.

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